As a normal business owner, you set tons of your time and energy into running your company. Most owners have multiple areas of responsibility, too: professional development, accounting, management, strategy, sales, marketing, and even customer service.
With the growing number of individuals who research products and services online, your website deserves the maximum amount of attention as every other critical area of your business.
You need to find out about two important web design specialities: UX and UI design. They sound similar but don’t mistake them for an equivalent thing. They’re unique and contribute to different elements to the general design – and to how your website moves customers through your sales funnel.
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How are UI design and UX design-related?
The meanings of UX and UI imply that they're related design disciplines, yet they're very different. The UI design is more concerned with the visual properties of the design also because of the overall feel it conveys. But without great UX, even the foremost beautifully designed UI will cause a bad user experience.
The role of UX designer
Recently, many companies realized that good design may be a competitive advantage and that they are willing to take a position significant resources in creating an excellent user experience. As a result, the role of a UX designer in Navi Mumbai emerged and is in high demand.
In simple terms, UX design may be a human-first way of designing products. UX designers are liable for analyzing the target audience’s needs and ensuring that the corporate creates products that meet those needs. UX design may be a multidisciplinary field where UX designers are often involved in several areas of development like marketing research, ideation, prototyping, testing.
UX designer’s responsibilities usually include:
Understanding users. UX design usually starts with extensive research that features a goal to know the audience, their wants, and needs. Empathy may be a crucial skill for UX designers. It helps UX designers to know and uncover the latent needs and emotions of the people they're designing for.
Creating a design strategy. Design strategy includes understanding the aim of a product, mapping a logical journey.
Analyzing the planning of interactions. UX designers analyze how people use products – their interaction habits, personal preferences, and shortcuts they use while interacting with UI. All insights are utilized in proposing better design solutions.
Creating wireframes and prototypes. UX designers often got to create wireframes or prototypes to propose their ideas to the style team.
UX designers are constantly involved in the execution of a product. They interact with all team members to make sure that product design is occupation the proper direction.
The role of UI designer
The role of UI designers is more relevant to the visual representation of data. UI designers should have graphic design, visual design, and branding design skills to make interfaces that have an honest look and feel. Usually, UI designers take the user flow and wireframes for individual screens/pages created by UX designers (skeleton of design) and switch it into something aesthetically pleasing (dressing up the skeleton).
What are the drawbacks of a combined UI/UX role?
The definitions of UX and UI have many things in common so that many companies advertise UI and UX design as one role. the work description for such an edge usually says that the person will work both on the conceptual part of user interactions then transfer this data into actual UI design. this looks more sort of a single person who wears two hats simultaneously. Every role requires a special set of skills and methods. And even when one person has all the required skills, this mixture of disciplines is bad because it makes the planning process less focused. When an individual constantly switches from the conceptual phase to implementation, she will easily miss a crucial part of the planning.
Conclusion:
UX design may be a multidisciplinary field where UX designers are often involved in several areas of development like marketing research, ideation, prototyping, and testing. The UI design is more concerned with the visual properties of the design because of the overall feel it conveys. UX designers analyze how people use products and their interaction habits, personal preferences, and shortcuts they use while interacting with the UI. UI designers should have graphic design, visual design, and branding skills to make interfaces that have an honest look and feel. Every role requires a special set of skills and methods.
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